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Knowledge
Trends To Watch Out For in 2023, According to TD Reply Experts
Seven TD Reply tech and marketing experts share their personal choices for trends to watch out for in 2023.
Report
Whitepaper: Luxury in the Eye of the Chinese Consumer
This whitepaper offers a unique glimpse into intricancies of the Chinese luxury market, answering a range of high-level strategic questions for marketers.
Report
Singles’ Day 2022: Which fashion brands garnered the most attention?
Our buzz analysis reveals which fashion brands garnered the most attention from the Chinese consumers.
Report
Whitepaper: Digital Brand Equity
Digital Brand Equity is a state-of-the-art brand tracking and measurement approach that is all about listening to the consumers rather than surveying them.
News
Monthly Trend Monitor: March 2023
The monthly trend monitor provides a unique data-driven overview over the most important global consumer, industry, and society trends.
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Choose Your Battles: Wie Marken authentisch und sichtbar Haltung zeigen können
Konsumenten erwarten von Marken Haltung. Wie können Marken auch ohne Aktivismus-Historie oder -Erfahrung effektiv Haltung zeigen?

Choose Your Battles: How Brands Can Show What They Stand For
Consumers expect brands to take a stand on current issues. But it is not easy. What does it take to effectively communicate stance?

Monthly Trend Monitor: February 2023
The monthly trend monitor provides a unique data-driven overview over the most important global consumer, industry, and society trends.

Monthly Trend Monitor: January 2023
The monthly trend monitor provides a unique data-driven overview over the most important global consumer, industry, and society trends.

Monthly Trend Monitor: November 2022
The monthly trend monitor provides a unique data-driven overview over the most important global consumer, industry, and society trends.

Monthly Trend Monitor: November 2022
The monthly trend monitor provides a unique data-driven overview over the most important global consumer, industry, and society trends.

Monthly Trend Monitor: October 2022
The monthly trend monitor provides a unique data-driven overview over the most important global consumer, industry, and society trends.

Choose Your Battles: How Brands Can Show What They Stand For
Consumers expect brands to take a stand on current issues. But it is not easy. What does it take to effectively communicate stance?

Monthly Trend Monitor: September 2022
The monthly trend monitor provides a unique data-driven overview over the most important global consumer, industry, and society trends.

Monthly Trend Monitor: August 2022
The monthly trend monitor provides a unique data-driven overview over the most important global consumer, industry, and society trends.