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This is the right place for anyone interested in first-hand expertise on the interplay between data, business, and creativity. Apart from insights into our products and services, it also offers knowledge relating to hot topics in the spheres of data-driven marketing, creative strategy, China business and more.

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Singles’ Day: The most popular Fashion & Luxury brands in China

What fashion and luxury brands generate the most attention among Chinese consumers during the Singles' Day shopping holidays? Using a buzz analysis, we were able to find out.

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November 17, 2020 | Leo
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Report: Rewriting the Marketing Playbook

The next 10 years will make or break the marketing industry. We believe the industry can and should do more to lead again.

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November 9, 2020 | Leo
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Global Brand Steering for Football Clubs White Paper

Increasing the brand awareness and understanding the specific consumer preferences in emerging football markets around the globe is key for European Football Clubs.

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September 2, 2020 | Leo
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Report: How Covid-19 Changed Ad Campaigns

Using its unique Data Creativity Score (DCS) approach, TD Reply measured, compared and scored the creative impact of COVID-19 campaigns.

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August 17, 2020 | Leo
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Winning the Electric Vehicle Market in 2020-2021 White Paper

Separating myths from facts in the global Electric Vehicle (EV) market.

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July 28, 2020 | Leo