Report
Report: Rewriting the Marketing Playbook
The next 10 years will make or break the marketing industry. We believe the industry can and should do more to lead again.
Report
Choose Your Battles: Wie Marken authentisch und sichtbar Haltung zeigen können
Konsumenten erwarten von Marken Haltung. Wie können Marken auch ohne Aktivismus-Historie oder -Erfahrung effektiv Haltung zeigen?
News
Monthly Trend Monitor: August 2022
The monthly trend monitor provides a unique data-driven overview over the most important global consumer, industry, and society trends.
Report
Whitepaper: Luxury in the Eye of the Chinese Consumer
This whitepaper offers a unique glimpse into intricancies of the Chinese luxury market, answering a range of high-level strategic questions for marketers.
