Welcome to Insights - TD Reply's knowledge portal

Insights into our work and products, as well as commentaries on current issues relating to data-driven marketing. Here you will also find all our reports, whitepapers and exclusive formats such as the Monthly Trend Monitor.
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Report

The First Objective Super Bowl LV Campaign Ranking

Let's rank the best Super Bowl LV campaigns with the help of TD Reply's Data Creativity Score.

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March 1, 2021 |
News

Monthly Trend Monitor: February 2021

The monthly trend monitor provides a unique data-driven overview over the most important global consumer, industry, and society trends.

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February 25, 2021 |
Knowledge

Ignaz Semmelweis and the data-driven revolution of medicine

The story of Ignatz Semmelweis who was able to save lives by pioneering data-driven research – and was shunned by ignorant elites.

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February 15, 2021 |
Unkategorisiert

Ushering in the Year of the Ox

Happy New Lunar Year from TD Reply! In keeping with this year of the Metal Ox, we wish everyone health, diligence, ...

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February 12, 2021 |
News

Monthly Trend Monitor: January 2021

The monthly trend monitor provides a unique data-driven overview over the most important global consumer, industry, and society trends.

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January 31, 2021 |
News

Monthly Trend Monitor: December 2020

The monthly trend monitor provides a unique data-driven overview over the most important global consumer, industry, and society trends.

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December 30, 2020 |
News

Monthly Trend Monitor: November 2020

The monthly trend monitor provides a unique data-driven overview over the most important global consumer, industry, and society trends.

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December 28, 2020 |
Knowledge

Now is the Perfect Time to Bootstrap Your Data Strategy

Why now is the right time to start re-structuring and re-prioritizing your analytics and data solution landscape – this checklist will help you.

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December 21, 2020 |
Report

Singles’ Day: The most popular Fashion & Luxury brands in China

What fashion and luxury brands generate the most attention among Chinese consumers during the Singles' Day shopping holidays? Using a buzz analysis, we were able to find out.

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November 17, 2020 |
Report

Report: Rewriting the Marketing Playbook

The next 10 years will make or break the marketing industry. We believe the industry can and should do more to lead again.

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November 9, 2020 |