January 13, 2025 | |

Activating B2B2C personalization &  hyper-localization

The only way for brands to grow is by simultaneously increasing mental and physical availability, hence leaving a mark in consumers’ minds and at the physical point of sale. To support this goal, we leverage a blend of geospatial and social listening data to identify the topics that are most relevant to consumers at a hyper-local level, and create inputs for hyper-targeted activations, enhanced by AI and GenAI.

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