Team

Meet our team

We challenge the status quo. We share a spirit of discovery, open-mindedness and creativity. We look for new ideas and solutions, even in unusual places, far beyond the world of marketing. We exceed our customers' expectations. "One for all, all for one" and "strictly no politics" are among our guiding principles.

Partner

Niklas Stog

Niklas Stog

Managing Director

Throughout his career, Niklas has focused on connecting strategy, creativity, data and new technologies. At TD Reply, he advises leading global brands at the intersection of consumer insights, data-driven marketing and business transformation.

Philipp Dauderstädt

Dr. Philipp Dauderstädt

Managing Director

As a specialist in leveraging digital data for growth-oriented business model transformation, Philipp's focus lies in the end-to-end optimization of commercial operations and marketing activities. Additionally, he is dedicated to identifying future brand and category opportunities.

Team

Rija Razafimahery

Rija Razafimahery

Lead Consultant
Elena Zubova

Elena Zubova

Senior Consultant
Miruna Antonescu

Miruna Antonescu

Consultant
Aziza Sharipova

Aziza Sharipova

Consultant
Gökhan Gecer

Dr. Gökhan Gecer

Lead Consultant
Milan Stille

Milan Stille

Senior Consultant
Martin Schmoll

Martin Schmoll

Director
Edwina Nelson

Edwina Nelson

Director
Murodali Rasulov

Murodali Rasulov

Consultant
Eric Li

Eric Li

Consultant
Cynthia Kinyua

Cynthia Kinyua

Analyst
Alba Martinez Matovina

Alba Martinez Matovina

Consultant
Zhe Fang

Zhe Fang

Managing Director Beijing
Fredrik Lorentzon

Fredrik Lorentzon

Data Engineer
Leonid Zalischiker

Leonid Zalischiker

Consultant/PR
Steffen Hück

Steffen Hück

Senior Director
Vivin Thomas

Vivin Thomas

Analyst
Alexis Tello Guerra

Dr. Alexis Tello Guerra

Lead Data Scientist
Fabien Schepens

Fabien Schepens

Director
Veronica Chiang

Veronica Chiang

Senior Consultant
Ralph Beckmann

Ralph Beckmann

Lead UX Designer
Mario Ziemkendorf

Mario Ziemkendorf

Consultant
Aygen Bayer

Aygen Bayer

Consultant
Susan Li

Susan Li

Consultant
Talha Zafar

Talha Zafar

Consultant
Yara Schattschneider

Yara Schattschneider

Analyst
Holger Nösekabel

Dr. Holger Nösekabel

CTO
Aakash Dharma

Aakash Dharma

Director
Ashwini Narayanan

Ashwini Narayanan

Consultant
Francesca Vernile

Francesca Vernile

Senior Consultant
Monika Fus

Monika Fus

Office Manager Berlin Hub
Alexander Schmidt

Alexander Schmidt

Senior Director
Cristina Wang

Cristina Wang

Office Manager Beijing
Joyce Qiu

Joyce Qiu

Senior Consultant
Pelin Su Turan

Pelin Su Turan

Consultant
Judith Berschneider

Judith Berschneider

Senior Consultant
Wilber He

Wilber He

Consultant
Deby Parung

Deby Parung

Consultant
Sabine Moll

Sabine Moll

Senior Director
Ilse Klanner

Dr. Ilse Klanner

Lead Consultant
Cristina Mudarra

Cristina Mudarra

Data Scientist
Indira Kasnawati

Indira Kasnawati

Consultant
Fatma Kurtoğlu

Fatma Kurtoğlu

Office Manager
Ioannis Philippides

Ioannis Philippides

Senior Consultant
Georg Heimann

Georg Heimann

Senior Data Scientist
Semih Ata

Semih Ata

Analyst
Muhammad Mohsin Lakhani

Muhammad Mohsin Lakhani

Data Scientist
Feier Wang

Feier Wang

Consultant
Philipp Ahrens

Philipp Ahrens

Lead Consultant
Lina Krenkel

Lina Krenkel

Lead Consultant
Mirko Senden

Mirko Senden

Senior Consultant
Tobias Reckmann

Dr. Tobias Reckmann

Director
Moritz Klaus

Moritz Klaus

Consultant
Alexia Wencker

Alexia Wencker

Senior Consultant
Irina Shumakova

Irina Shumakova

Lead Consultant
Liam Anderson

Liam Anderson

Consultant
Yao Wang

Yao Wang

Senior Consultant
Yi-Hsuan Tai

Yi-Hsuan Tai

Consultant
Fany Calzadilla

Fany Calzadilla

Senior Consultant
Nethal Hashim

Dr. Nethal Hashim

Senior Consultant
Moritz Demuth

Moritz Demuth

Consultant
Roheet Rajandran

Roheet Rajandran

Data Scientist
Mohamed Amine Jebari

Mohamed Amine Jebari

Lead Data Scientist
Yvonne Zhu

Yvonne Zhu

Senior Consultant
Mansi Bansal

Mansi Bansal

Consultant
Mita Wongthadaphat

Mita Wongthadaphat

Analyst
Mattias Hilliges

Mattias Hilliges

Data Engineer
Ervin Dang

Ervin Dang

Senior Consultant
Sofia Kastenhuber

Sofia Kastenhuber

Senior Consultant
Yang Yufei

Yang Yufei

Consultant
Marina Schwab

Marina Schwab

Lead Consultant
Flavia Machado

Flavia Machado

Lead Consultant
Karolina Pawlow

Karolina Pawlow

Senior Consultant

TD Development Team

Our agile product development team consists of 20+ data engineers, developers, UX designers and QA testers, bringing our solutions to our clients and partners.

Founders and Pioneers

Lars-Alexander Mayer

Lars-Alexander Mayer

Economist and the first employee of TD Reply after the founders Prof. Dr. Volker Trommsdorff and Prof. Dr. Marc Drüner. Partner since 2006. Has been instrumental in developing new measurement and tracking methods harnessing the power of digital data. These include the Data Creativity Score, Live ROI, Marketing Effect Modeling and Share of Search.

Marc Drüner

Prof. Dr. Marc Drüner

Prof. Dr. Marc Drüner has 20+ years of experience in consulting for various industries. As a Professor, he teaches Innovation Management and Marketing at the Steinbeis University in Berlin.

Volker Trommsdorff

Prof. Dr. Volker Trommsdorff

Professor emeritus at the Technical University of Berlin, internationally renowned economist specializing in consumer behavior, innovation marketing and international marketing, with a focus on China. His monographs on consumer behavior and market research are now standard works in academia.