WELCOME TO INSIGHTS – THE TD REPLY BLOG!
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Knowledge
Measuring Creativity: Is There a Better Way?
Measuring creativity is a tricky business. Yet there's no way around it for marketers. Can new technologies can make their lives easier?

News
GCCL Award for Joint Project with Coca-Cola
The Advanced Outlet Segmentation project co-developed by TD Reply was chosen as a winner among many international top cases.

Knowledge
The Real, Much-Overlooked Value of Data for Marketing
Why do marketing departments often fail to generate any real business value from data?

Knowledge
The Man Who Invented Big Data Analytics
The story of the 19th century data pioneer Matthew Fontaine Maury in pictures.