NEUESTE BEITRÄGE
Report
Whitepaper: Luxury in the Eye of the Chinese Consumer
This whitepaper offers a unique glimpse into intricancies of the Chinese luxury market, answering a range of high-level strategic questions for marketers.
Report
Whitepaper: Digital Brand Equity
Digital Brand Equity is a state-of-the-art brand tracking and measurement approach that is all about listening to the consumers rather than surveying them.
Report
Choose Your Battles: Wie Marken authentisch und sichtbar Haltung zeigen können
Konsumenten erwarten von Marken Haltung. Wie können Marken auch ohne Aktivismus-Historie oder -Erfahrung effektiv Haltung zeigen?
Report
Whitepaper: Wahlforschung mit digitalen Daten
Dieses Whitepaper erforscht das Potential von Social-Media-Tools und Methoden aus dem datengetrieben Marketing für die Wahlforschung.
News
Monthly Trend Monitor: February 2024
The monthly trend monitor provides a unique data-driven overview over the most important global consumer, industry, and society trends.
ALLE BEITRÄGE
Monthly Trend Monitor: March 2024
The monthly trend monitor provides a unique data-driven overview over the most important global consumer, industry, and society trends.
Monthly Trend Monitor: January 2024
The monthly trend monitor provides a unique data-driven overview over the most important global consumer, industry, and society trends.
Monthly Trend Monitor: December 2023
The monthly trend monitor provides a unique data-driven overview over the most important global consumer, industry, and society trends.
Monthly Trend Monitor: November 2023
The monthly trend monitor provides a unique data-driven overview over the most important global consumer, industry, and society trends.
Monthly Trend Monitor: October 2023
The monthly trend monitor provides a unique data-driven overview over the most important global consumer, industry, and society trends.
Monthly Trend Monitor: July 2023
The monthly trend monitor provides a unique data-driven overview over the most important global consumer, industry, and society trends.
Monthly Trend Monitor: June 2023
The monthly trend monitor provides a unique data-driven overview over the most important global consumer, industry, and society trends.
Monthly Trend Monitor: May 2023
The monthly trend monitor provides a unique data-driven overview over the most important global consumer, industry, and society trends.
Monthly Trend Monitor: April 2023
The monthly trend monitor provides a unique data-driven overview over the most important global consumer, industry, and society trends.
Monthly Trend Monitor: March 2023
The monthly trend monitor provides a unique data-driven overview over the most important global consumer, industry, and society trends.