In times of ubiquitous data, how to ensure that the attention of marketers is directed towards meaningful and actionable insights?
At the Reply Xchange 2018, our Managing Director Lars-Alexander Mayer unveiled the Virtual Marketing Assistant, which we developed for Telefónica Germany. By way of weekly alerts, the Virtual Marketing Assistant delivers AI-based guidance, reducing complexity within the usage of the companies marketing dashboard, enabling users to fast-track from data to knowledge.
Want to know more about intelligence-based decision making? Get in contact with us!